NOTE: Certain platforms send error events automatically if enabled, while others require manual sending. To start sending events for FPS, Boot time, and Memory, it is required to upgrade your SDK to Unity 7.8.0 or newer.

Every game developer strives to deliver a seamless and optimized gaming experience. To support your efforts, we expanded the capabilities of Health reporting, introducing FPS (frames per second), Memory Usage management, and App Boot Time features. Complementing existing error messages and related charts, our health reporting toolset allows developers to delve deeper into their game’s performance metrics, identify areas for improvement, and ultimately enhance player satisfaction.

Our health feature offers robust filtering capabilities, enabling developers to dissect performance metrics by country, build, and device. Such a granular level of analysis empowers developers to identify performance inconsistencies across different platforms and tailor optimizations accordingly.

At the core of health reporting and error tracking

Health reporting focuses on your game’s technical performance, providing efficient and profound insights into health-related issues. Reported errors are always categorized by severity (critical, error, warning, info, and debug), which allows you to assess their urgency and efficiently plan improvements.

These are the three prominent use cases that can help you guide your decisions confidently:

The first significant application is the ability to compare error counts between the latest and previous builds. This core functionality enables developers to track their game’s performance over time, identifying trends in error occurrence and assessing the impact of new releases. For example, observing a decrease in error counts following bug fixes in a new build provides developers with insights into the effectiveness of their troubleshooting efforts, guiding decisions on further updates.

Secondly, our feature facilitates in-depth analysis of error stacktraces, allowing developers to identify and prioritize specific error patterns affecting a significant number of users. For example, identifying a common stacktrace related to in-app purchases causing widespread crashes can help you address the underlying problem quickly, mitigating negative impacts on player retention and satisfaction.

Lastly, you can track device-specific error trends, helping you optimize your games for various hardware configurations. For example, identifying prevalent errors on older devices with lower processing power prompts you to review resource usage or implement fallback mechanisms, ensuring a smoother gameplay experience across different devices.

Frames per second (FPS)

The first Pro addition to your game’s ultimate health center is a detailed breakdown of frames per second (FPS) experienced by players throughout their gaming sessions. This feature enables developers to analyze FPS ranges and identify performance bottlenecks. By pinpointing areas of poor(er) performance, you can iteratively improve game builds to ensure a smooth and immersive gaming experience for players.

For instance, if a decrease in FPS is observed after deployment, you should review game’s code to pinpoint potential rendering inefficiencies. By implementing global rendering optimizations, you can improve FPS across all gameplay sequences, ensuring smoother gameplay experience, hence improving player satisfaction.

With the ongoing health monitoring, you can continue to track FPS metrics across various game builds and updates, ensuring that performance remains consistently high for all players.

Memory usage

When your game consumes excessive random access memory (RAM), it becomes challenging to run smoothly, especially on smaller devices with limited resources. Users on these devices may experience lag, slowdowns, or even crashes, leading to frustration and negative reviews. By prioritizing memory optimization, you not only enhance performance but also ensure compatibility with a broader range of devices.

Our Memory function – the second Pro addition to our health centre – provides valuable insights into the RAM usage of your application. By monitoring RAM usage, you can detect potential memory leaks that may lead to game crashes. This feature allows you to track the distribution of device memory usage and identify areas of excessive consumption, enabling you to implement memory-efficient coding practices and optimize game assets.

App boot time

The last Pro addition to our health reporting package, the app boot time function, is essential for optimizing player engagement and retention. The App Boot Time function provides developers with visibility into the loading time of their game. By analyzing app boot times, developers can identify opportunities to streamline the loading process, minimize wait times, and ensure a pleasing user experience from the moment players launch the game.

Our latest Health reporting features, including FPS, Memory management, and App Boot Time insights, are now available exclusively for GameAnalytics Pro users. With these tools, developers can delve deeper into their game’s performance metrics, identify areas for improvement, and improve player satisfaction. Upgrade to GameAnalytics Pro today to unlock these powerful features and optimize your game’s technical performance.

If you want to optimize your games, improve user experience, and enhance monetization, insights are everything. Understanding player behavior, trends, and preferences can make or break a game’s success. That’s where GameAnalytics’ Raw Export comes in—an innovative feature allowing you to automate the export of your games’ data in its raw JSON format and transfer it in real time.

Raw Export was developed with one goal in mind: to empower developers with a need to perform custom analytics. By providing immediate access to raw data, we enable developers to build internal tools without the need for extensive research and development time or infrastructure costs. Developers can, therefore, focus solely on extracting insights and driving their games’ success.

Automate your data flow with Raw Export

Raw Export is a cutting-edge service that automatically extracts and transfers your game’s raw data to your preferred storage solutions, such as an AWS S3 bucket, in real time. This raw data includes granular gameplay events, properties, and timestamps—essentially, a direct pipeline to your game’s data, empowering you to process, store, and transform it according to your own requirements.

We’re trying lots of different versions of our games all the time, making sure that the CPI isn’t rising and that playtime is staying the same or increasing, Philippe Grazina from TapNation says. The data that GameAnalytics provides is highly accurate and flexible when it comes to tracking additional metrics on the fly.

Thanks to Raw Export, developers gain full control over their data, allowing for custom analysis, seamless integration with third-party tools, and the creation of tailored reporting systems. This not only saves time and infrastructure costs but also provides the flexibility to adapt data analysis to specific needs—resulting in informed decision-making and enhanced game performance.

Realizing success with Raw Export

An example is a gaming studio striving to analyze player behavior to enhance game design. By leveraging Raw Export, they can effortlessly receive their game’s raw event data directly into their AWS S3 bucket. Analysts within the studio can then utilize this data in their business intelligence tools to pinpoint trends, make informed decisions on game updates, and ultimately boost player engagement and retention.

However, if you’re looking for business intelligence, you might want to learn about GameIntel, a Store Intelligence and Industry benchmark solution that is part of GameAnalytics Pro.

An exemplary success story comes from TapNation, who increased player Lifetime Value (LTV) by an impressive 50% across their game portfolio within just six months of implementing Raw Export. Their use of GameAnalytics Raw Export shows how studios can leverage data insights to substantially improve game performance and player satisfaction.

DataSuite is a highly reliable product, allowing us to use our game metrics effectively, while focusing on our core algorithms, Philippe from TapNation adds. All without putting time and effort into maintaining data collection services.

With unparalleled access to raw data and the freedom to customize analyses, developers can unlock their games’ full potential and propel them to new heights of success. Part of GameAnalytics’ DataSuite, Raw Export allows you to transfer all of your game’s data in real time and run custom analyses.

Securing a coveted spot in the top charts can be a game-changer for developers. It opens doors to increased downloads, revenue, player engagement, and long-term success in the competitive mobile gaming world. To help you navigate the complexities of app stores, we developed the Store Intelligence platform.

Store rankings are not just empty metrics; they provide valuable insights into player preferences, market trends, and the factors that drive a game’s success. Access to such metrics is especially important for developers and studios aspiring to get to the top, who do not have the resources for expensive data solutions and data scientists to help them translate acquired data into actionable insights.

Together with our Benchmarks, Store Intelligence presents a tangible opportunity to understand your competitors’ strategies and how they turn them into engaging gameplay mechanics, monetization strategies, and more. The biggest advantage? Store Intelligence allows you to apply granular filters, such as store type, game category, date, and rank change, or focus on paid versus free games. That means you can view similar titles to yours and follow their development.

Consider this guide your first step in optimizing your games to increase their visibility in the stores:

Identify high-potential keywords

One of the keys to discoverability is understanding the keywords or search terms that lead players to top-ranked games. You might have heard about Search Engine Optimization (SEO) – a marketing strategy to rank a website on the top of search engines such as Google, attracting organic (not paid) traffic.

With Store Intelligence, you can pinpoint which keywords effectively drive this traffic. You can then optimize your game title, description, and metadata to increase visibility and attract more players.

Competitive analysis

Top-ranked games didn’t get there by chance. With Store Intelligence, you can analyze the ranking positions of successful games in your category and genre to uncover valuable insights. You can then use their gameplay mechanics, art styles, and user reviews to identify common elements across successful titles that resonate with players. This information can guide your game development decisions.

Pricing and monetization

Successful monetization strategies often align with higher rankings. With Store Intelligence, you can analyze store ranking fluctuations and their connection to in-game monetization to optimize pricing models and in-app purchases, driving more revenue. This approach can help you optimize your monetization strategies.

Promotion strategies

Studying the promotional strategies employed by top-ranked games can offer valuable lessons. Investigate their advertising campaigns, social media engagement, influencer partnerships, and other marketing efforts. Understanding what works for others can inform your own promotional initiatives, with Store Intelligence as your guide. Here are some tools to help you out:

• Google Ads Transparency Center: Find active ads published through Google (FREE)
• AdSpy: Searchable database of Facebook and Instagram ads
• Moat by Oracle Data Cloud: Search for specific ads and view their performance metrics.

Timing and seasonality

The game’s popularity can also be influenced by the time of the year. Use Store Intelligence to analyze how this factor impacts rankings and player activity. You can then plan game releases, updates, and events to align with periods of increased player engagement or holidays. Guided by Store Intelligence, strategic timing can give your game a competitive edge.

Store ranking data is a goldmine of insights that can propel your game to the top charts. These 5 strategies are just the tip of the iceberg regarding its power. We encourage you to go ahead and explore our Store Intelligence on your own. Although users of our core analytics can access this tool, they will realize that access to some features might be restricted. For unlimited experience, we suggest you update to GameAnalytics Pro.