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  • In Argentina, the Private Sector May Save SoccerEloy Vera
    Unsurprisingly, as the reigning World Cup champions, soccer is deeply embedded in Argentina's national identity. Players on the national team are praised as heroes by everyone, from die-hard fans to casual observers. Their trophies bring joy and a sense of triumph to a country that has seen much division and gloom in recent decades. Sadly, recent victories could be the last blaze of a dying fire. Soccer (or as we call it, fútbol) in Argentina is
     

In Argentina, the Private Sector May Save Soccer

Od: Eloy Vera
20. Srpen 2024 v 22:40
A soccer player in a black jersey stands on a pitch in front of a stand full of fans. | Roberto Tuero/ZUMAPRESS/Newscom

Unsurprisingly, as the reigning World Cup champions, soccer is deeply embedded in Argentina's national identity. Players on the national team are praised as heroes by everyone, from die-hard fans to casual observers. Their trophies bring joy and a sense of triumph to a country that has seen much division and gloom in recent decades.

Sadly, recent victories could be the last blaze of a dying fire. Soccer (or as we call it, fútbol) in Argentina is in decline, exploited by nefarious interests—but President Javier Milei has a plan.

Until recently, domestic soccer clubs in Argentina had to be operated as nonprofits. An executive branch decree changed that, allowing clubs to become publicly traded companies. The change may spur lifesaving investment into Argentine soccer.

For fans of Argentina's national team and domestic league, this is good news.

Consider how many players are leaving Argentina to play elsewhere. In 2022, 5,000 Argentines were playing abroad, most of whom were promising players under the age of 20. Even among the 26 players on the World Cup-winning roster, only one came from a club in the Argentine league. The Argentine Football Association (AFA) is worried that players who start their careers overseas will choose not to represent their national team in international competitions. Even Lionel Messi, a dual national, was tempted to play for the Spanish national team before choosing to play for Argentina. AFA lives in constant fear of having a future world champion slip through their fingers.

What's causing this exodus of talent? While part of it is Argentina's general economic malaise, some, including Spanish La Liga President Javier Tebas, point a finger at AFA's narrow-minded refusal to allow private investment in the national soccer market. Tebas has said the Argentine team won the 2022 World Cup "despite AFA" because their players "were forged in European clubs."

Milei's reforms mean international companies could buy and sell teams, or invest in Argentina's striving clubs. An injection of foreign capital would be a boon not just to the clubs who'd be able to improve their capabilities and keep talented players at home, but also to the Argentine economy overall, as clubs expand and create more jobs with their newfound capital.

AFA leaders and some major teams denounced the reforms as a "privatization of football"—and if you know how the clubs currently work, it's easy to understand their resistance. 

In Argentina, soccer clubs are more than just sports teams. A club is like a church, a provider of all manner of cultural and educational services, a place for communities to share, for families to enroll their children and invest in their future—every young player's dream is to go pro and pay back his parents' sacrifice. While the clubs are already private nonprofits—an organizational model they're very defensive about—in reality, they are run by politicians, celebrities, and businessmen who use them to promote their public image. They keep governance opaque, convoluted, and unaccountable, cementing their power by making deals with barra bravas, powerful hooligan organizations that handle their illegal activities and intimidate opponents into silence—both within the clubs and in electoral politics.

Revenue from the domestic soccer league, such as TV rights money, is dispensed in a pyramid scheme with AFA President Claudio Tapia at the top, doling out favors to keep the clubs economically dependent. About 97 percent of clubs have, at some point, been on the brink of bankruptcy. This causes a vicious cycle: Teams in the league can't afford to keep promising players, who leave for foreign teams with deeper pockets, so the teams perform worse and earn less revenue.

In the late 1990s, Racing Club, one of the historic "Big Five" clubs, went bankrupt and was nearly liquidated. AFA authorized a special rescue plan that allowed insolvent clubs to contract private firms as management in exchange for financial salvage, copying previous experiences of successful entrepreneurial partnerships. Despite the plan's limited scope and the familiar cry of "veiled privatization," it performed so well that several clubs started contracting out their assets and are now faring consistently better than the rest. Meanwhile, fans remain involved by exercising oversight over contractors.

In a microcosm of national politics, mafiosos and oligarchs use populist rhetoric to entrench themselves in power, and then call the private sector to bail them out when reality catches up. In soccer, it's catching up again. Investment is still limited, the player pool is shrinking, clubs are chronically indebted and their services are becoming impoverished and exclusionary. Meanwhile, they're still run by a powerful few but lack transparency or efficiency. A country that's practically synonymous with fútbol should be attracting money and talent from all over the world, not scaring it away. A few conglomerates have expressed interest in Milei's reform, but he'll have to get past attempts at judicial obstruction and silencing of internal dissent by the AFA establishment.

Argentina is the birthplace of many stars in soccer history, but its clubs are suffering from economic stagnation. The private sector can help Argentines reclaim their clubs as social spaces and as points of national pride. Milei's reforms are an opportunity for soccer to become part of the nation's economic recovery. The profit motive, social ethics, and political will of those who love the sport can lead to even more glory.

The post In Argentina, the Private Sector May Save Soccer appeared first on Reason.com.

  • ✇Latest
  • Milei's Free Market Reforms Can Reshape Argentine CinemaEloy Vera
    As Argentine President Javier Milei continues to slash government spending, he aims to limit state support for local film production too, sparking protests from the industry. But rather than hinder the nation's film industry, Milei's reforms could encourage innovation among Argentine filmmakers and lead to a domestic cinematic boom.  Government intervention reaches every facet of Argentine culture, from radio and television to music and literatur
     

Milei's Free Market Reforms Can Reshape Argentine Cinema

Od: Eloy Vera
2. Březen 2024 v 13:00
Javier Milei | CNP/AdMedia/Newscom

As Argentine President Javier Milei continues to slash government spending, he aims to limit state support for local film production too, sparking protests from the industry. But rather than hinder the nation's film industry, Milei's reforms could encourage innovation among Argentine filmmakers and lead to a domestic cinematic boom. 

Government intervention reaches every facet of Argentine culture, from radio and television to music and literature, but nowhere is it more visible than in cinema. Argentina follows the French model of cultural protectionism, where a government agency farms taxes from the film industry to fund domestic production.

Except for a few countries with large film industries, several nations—especially in Europe and Latin America—have adopted different variations of the French model, arguing that their domestic markets are not large enough to sustain private movie studios. The allure of the French model lies in its potential for governments to promote specific values through film. It's equally appealing to filmmakers who believe studio interference and mass market appeal compromise their artistic visions. Video essayist Evan Puschak claims the French model "support[s] an independent cinema that is bold in terms of market standards and that cannot find its financial balance without public assistance." 

But the French model is flawed, and nowhere are these flaws more visible than in Argentina, where the National Institute of Cinema and Audiovisual Arts (INCAA) carries it out.

The main issue with the INCAA is its fiscal voracity: Beyond its 10 percent cut of every movie ticket, the institute collects taxes from the entire telecommunications sector. More recently, it has begun seizing revenue from streaming platforms. As a result, prices have skyrocketed, rendering movie theater outings and home movie watching unaffordable luxuries for many Argentines.

What does the INCAA provide in return to taxpayers? Very little. 

Since its establishment, the organization has been plagued with inefficiencies. Argentina's cinema law allocates half of the INCAA's revenue solely to administrative expenses, leaving the other half for its purported function of film production. But in practice, as much as 70 percent of the INCAA's funds end up in the administrative sinkhole while the institute operates at a deficit, relying on subsidies from the national government.

When it comes to film promotion, rather than tying its grants to commercial success, the INCAA distributes subsidies without taking into account any audience feedback. The results speak for themselves: Out of the 241 Argentine movies released in 2023, less than 20 had over 10,000 viewers in theaters, and only three of those made a profit at the box office. Most Argentines choose to watch foreign productions instead, with only around 10 percent of ticket sales going to domestic films. 

Argentine movie critic Gustavo Noriega wrote that "an Argentine filmmaker who doesn't find success is equivalent to an unproductive public employee."

The French model has failed to bring innovation and profit to the Argentine film industry. Film journalist Leonardo D'Espósito tells Reason that Argentine cinema has become "stagnant within a few themes" and "inoffensive, innocuous." Instead, D'Espósito says filmmakers focus on "surface-level, minimal, folkloric accidents."

But things are changing. In prioritizing Argentina's socioeconomic emergencies, Milei plans to reduce the state's footprint in cinema and the arts. While the INCAA falls under the Ministry of Human Capital, Milei plans to limit INCAA spending, establish criteria of accountability and efficiency, and offer incentives to supplement the grants with private investment. Ultimately, these measures have the potential to transform Argentine cinema from a fledgling industry to a market ripe with potential. 

"They shouldn't be afraid of the market," Argentine filmmaker Ariel Luque tells Reason, referring to his colleagues. In Argentina, "film schools don't teach any other way of funding besides the INCAA. People tell me they were never taught how to do a market study or seek investors." Luque's support of Milei has led to hostility from within the film community, which he says has been co-opted "for Gramscian purposes" by Kirchnerism, the left-wing movement that ruled Argentina before Milei.

"Cinema stopped being about the public and became about propaganda," Luque says. "There's no cinema without an audience….The state as a producer doesn't work. State intervention in art is always self-serving."

Although skeptical of a withdrawal of state support for film, D'Espósito is optimistic about some of Milei's reforms. "Great works," he says, are those that show "'the local' touch on universal themes" and can "captivate other spectators" from different cultures. And those can be translated to other cultures, captivate other spectators," he said. He is hopeful that Milei's changes could lead to a realistic, market-friendly, and export-oriented film policy, citing South Korea as an example.

Milei's plans do not mean the demise of Argentine cinema. Instead, they offer filmmakers an opportunity to showcase their ingenuity and tap into the financial resources available in the global market.

The post Milei's Free Market Reforms Can Reshape Argentine Cinema appeared first on Reason.com.

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