The story of how Peter Moore and Microsoft made Xbox 360 "a cultural phenomenon" - the big Xbox 360 interview continued
Yesterday, we published part one of our interview with former Xbox 360 boss Peter Moore, where he talked about the creation of Microsoft's beloved machine, the grand idea encompassing it, and how his team had to break from the stuffy office-worker image Microsoft had. "Guys with pocket protectors and thick glasses", as he described it. He also talked about "throwing punches" to provoke the Xbox vs. PlayStation console war.

